If you watch any television at all, chances are good that you've seen a Cenegenics commercial in the last few months. They've been on a massive advertising campaign to get new members into their program, and after checking out their site, downloading their brochure and doing some fact-checking I just wondered if anyone else had checked them out.
Basically they are an "aging management" business (not an "anti-aging" one, as has sometimes been claimed). Their goal is to provide concierge service to members through extensive medical testing, nutritional and exercise prescriptions and, most controversially, the administration of steroidal / hormonal compounds.
Their theory is that as we age we may make rudimentary attempts at maintaining health, but until now we've only gone about it in a slip-shod manner. They offer to take over the reigns and guide you through a regimen that they claim has proven successful in re-vitalizing their senior members.
This is only a "scratching-the-surface" attempt at explaining what they're all about, so if you're interested visit their website, download their brochure (PDF format) and decide for yourself.
One thing that is NOT mentioned anywhere is the price. My research turned up a few numbers: approx. $4,000 for the initial rounds of testing (for which you have to visit one of their centers for 2 or 3 days), followed by monthly maintenance costs (prescriptions, testing, etc.) of around $1,000-$1,500. It's not cheap, certainly, and it might explain why so many of their members are doctors, but what price health?