Do insurance companies look for ways to waste money?

[C50]

This is the post card I received in the mail today, I'm disgusted by the waste of money. Do they think I don't know I got the flu shot? Do they think I need afirmation? A post card "way to go champ"? Think about hundreds of thousands of these cards being sent out, what an absolutly flipping waste of money! I wonder how many disadvantaged families could have received health care for what was wasted on these stupid post cards. Way to go Anthem PR department, big ole fat turd on your name as far as I'm concerned.

 

[Llynn]

As I used to tell my VP of marketing....Marketing is the root of all evil.

 

[OneEyedDiva]

Sometimes it seems they do C50. I've gotten unnecessary mailings too.

 

[Don M.]

It's not just insurance companies. Virtually Every mailing, TV commercial, and every other form of advertising is ultimately added to the cost a consumer has to pay.

 

[VintageBetter]

This is the post card I received in the mail today, I'm disgusted by the waste of money. Do they think I don't know I got the flu shot? Do they think I need afirmation? A post card "way to go champ"? Think about hundreds of thousands of these cards being sent out, what an absolutly flipping waste of money! I wonder how many disadvantaged families could have received health care for what was wasted on these stupid post cards. Way to go Anthem PR department, big ole fat turd on your name as far as I'm concerned.
View attachment 327480

Do they think affirmation is a good thing, a reinforcer for Seniors because we're all so lame-brained and child-like? Yes. Yes they do. I'll bet a group of 20 to 40-somethings worked long and hard on how to encourage more people get their flu shots and this was one of the things they came up with. Reward us with praise.

If this thing cost them $1.00 to make and mail, just give me the $1.00. Give me $1.00 off my next doctor co-pay because I got my flu shot.