In recent times I've enabled a VPN and an ad-block in Firefox extensions because of the stepped up marketing intrusions from all quarters. I shall also do the "resistFingerprinting" configuration in Firefox, as mentioned in the article.
EDiT
This morning I received a
Dear Google User email about "updates to our partner ads setting control".
"At Google, we believe you should always be in control of your data. That's why we've built My Ad Center and many Google Account tools, like Privacy Checkup, that make it easy to manage your data, privacy, and security settings."
Well, even though you can disallow advertising partners to use additional info from your browser or device to help select ads on sites and apps that partner with Google, a user still can't turn off getting personalized ads when you visit sites that partner with Google..I guess the little slider selector was
just for looks:
View attachment 499972
View attachment 499973