I really get put off by these articles.... that are often assuming all women are alike.
This article is really the one size fits all scenario.... where is the bias?
Risk adverse people can be either sex.... so that is a false bias
Asking questions or being curious another NON bias just assumption.
Saving and investing usually have small hurdles for example maybe a minimum dollar amount to open accounts........... again no hurdle of gender.
so there is really no reason that many do not start. Yet all these new apps for investing make it seem as if folks could never start before..
The idea that women are kept in the dark on finances is an outdated stereotype IMO .....
I did all of our investing he would not know what to do if i were to pass etc.....
I have read several articles over the years and currently that point out that women often let their husbands do the financial stuff. I
know women who admit to this when the discussions come up so I don't know that it's an outdated notion. Apparently,
@Myquest55 does too, as she stated above. Some of those I know have been thrown into financial chaos when their husbands died because they didn't know what to do. I also know of men who have the mindsets named in #2, 3 & 4.
Just because you and I held the financial reigns in our households does not mean it's the norm. Of course women are as career oriented as men and have been for quite awhile now, with many making as much or more as men but that doesn't mean they are financially savvy about investing. I agree with you though that #1 & #5 can apply to men according to #1, their risk tolerances and #5 what financial advisor they've chosen.
The point of the article is to say that women have these traits but that some men and I assume financial advisors who deal with women
assume that they do.
@HoneyNut And you're right...the article goes deeper than the title. I'm glad you found the article interesting.
@Myquest55 Do you feel your friends are intimidated by financial matters or just have absolute trust in their husbands taking care of matters. (Boy have I seen
that backfire!). KUDOS to you for taking an active role in you and your husband's financial matters.
@Lethe200 I'm not surprised that women do well when investing. It's come to light that we do many things way better than we were once given credit for!

It's good that you have a neutral CFP firm you are happy with. I sometimes get articles in my various news feeds about young people in the FIRE movement.