Who Invented Peanut Butter?
Peanut Butter Goes Global
"In 1904, peanut butter was introduced to the wider public at the Worldâs Fair in St. Louis. According to the book âCreamy and Crunchy: An Informal History of Peanut Butter, the All-American Food,â a concessionaire named C.H. Sumner was the only vendor to sell peanut butter. Using one of Ambrose Straubâs peanut butter machines, Sumner sold $705.11 worth of peanut butter. That same year, the Beech-Nut Packing Company became the first nationwide brand to market peanut butter and continued to distribute the product until 1956."
"Other notable early brands to follow suit were the Heinz company, which entered the market in 1909 and the
Krema Nut Company, an Ohio-based operation that survives to this day as the worldâs oldest peanut butter company. Soon more and more companies would start selling peanut butter as a disastrous mass invasion of boll weevils ravaged the south, destroying much of cotton crop yields that had long been a staple of the regionâs farmers. Thus the food industryâs growing interest in peanut was fueled in part by many farmers turning to peanuts as a replacement."
"Even as demand for peanut butter grew, it was primarily being sold as a regional product. In fact, Krema founder Benton Black once proudly boasted âI refuse to sell outside Ohio.â While it may sound today like a bad way of doing business, it made sense at the time as grounded peanut butter was unstable and best distributed locally. The problem was that, as the oil separated from the peanut butter solids, it would rise to the top and quickly spoil with exposure to light and oxygen."
"All that changed in the 1920âs when a businessman named Joseph Rosefield patented a process called âPeanut butter and process of manufacturing the same,â which describes how hydrogenation of peanut oil can be used to keep the peanut butter from coming apart. Rosefield began licensing the patent to food companies before he decided to go off on his own and launch his own brand. Rosefield's Skippy peanut butter, along with Peter Pan and Jif, (or Gif) would go on to become the most successful and recognizable names in the business."