MarciKS
SF VIP
- Location
- Great Plains
i just don't get what difference it makes if they know i bought 5 gallons of ice cream this month. they collected the data. they showed me ads for ice cream. big whoop. i should add no offense.
Profiling: How do you feel about all your spending habits being tracked, used and sold?
- Thread starter horseless carriage
- Start date
horseless carriage
Well-known Member
No offence taken at all. This is an agreeable forum, but that doesn't mean we have to agree. Debate is much more lively and engaging when opposite views are aired. It took me a long time to make my first post because I have followed, lurking I think it's called, a good number of forums where some members take it as a slight if the world doesn't agree with every detail.
How boring life would be if we were all to have the same outlook, the same political belief, the same old, same old.
Your view on your data being collected for target advertising is: "So what? It doesn't bother me." My take is the opposite, what I do, where I go, is tantamount to being my intellectual property. Why should big corporations have all those details? There's not much point arguing the subject further, that said, if you feel there is, I will certainly read what you have to say. Engaging different views expands the mind.
How boring life would be if we were all to have the same outlook, the same political belief, the same old, same old.
Your view on your data being collected for target advertising is: "So what? It doesn't bother me." My take is the opposite, what I do, where I go, is tantamount to being my intellectual property. Why should big corporations have all those details? There's not much point arguing the subject further, that said, if you feel there is, I will certainly read what you have to say. Engaging different views expands the mind.
MarciKS
SF VIP
- Location
- Great Plains
if you don't wanna engage that's fine. i was just gonna say that does it ever occur to anyone that this information they gather helps them to know how much product to have to meet public demand? they're not doing it to spy. they're doing it to try to provide better services. i want them to know about those 5 gallons of ice cream so i don't go to the store and find an empty spot. you know?
horseless carriage
Well-known Member
We are all victims of spam, adware and other unwelcome methods of trying to separate us from our money. Most online targeted marketing is far better than blanket marketing and can actually be very useful. However, to achieve this, advertising organisations need to track and hold a significant amount of information about users and their preferences.
Some of this can be personal, such as age and location. When companies are tracking spending profiles and the types of products people buy, this can become very sensitive. Basically, marketeers are gathering huge amounts of information and then searching through this for marketing purposes. However, this data can also be misused for nefarious purposes in the wrong hands.
One aspect of preventing data harvesting is helping the naïve to protect themselves: parents, extended family, friends and children often do not understand the implications of giving out sensitive personal information, such as the kind posted on social media. Something like posting a holiday photo to Facebook may be all that is needed to indicate to a criminal that he person is not at home. Then, the metadata from a picture of that person’s recent BBQ can be used to find out the exact location of the currently empty house.
That example happened to my former neighbour and all they did was to say that they were looking forward to a cruise. Their house was burgled and trashed. It caused them so much distress that they moved.
Some of this can be personal, such as age and location. When companies are tracking spending profiles and the types of products people buy, this can become very sensitive. Basically, marketeers are gathering huge amounts of information and then searching through this for marketing purposes. However, this data can also be misused for nefarious purposes in the wrong hands.
One aspect of preventing data harvesting is helping the naïve to protect themselves: parents, extended family, friends and children often do not understand the implications of giving out sensitive personal information, such as the kind posted on social media. Something like posting a holiday photo to Facebook may be all that is needed to indicate to a criminal that he person is not at home. Then, the metadata from a picture of that person’s recent BBQ can be used to find out the exact location of the currently empty house.
That example happened to my former neighbour and all they did was to say that they were looking forward to a cruise. Their house was burgled and trashed. It caused them so much distress that they moved.
MarciKS
SF VIP
- Location
- Great Plains
"One aspect of preventing data harvesting is helping the naïve to protect themselves: parents, extended family, friends and children often do not understand the implications of giving out sensitive personal information, such as the kind posted on social media. Something like posting a holiday photo to Facebook may be all that is needed to indicate to a criminal that he person is not at home. Then, the metadata from a picture of that person’s recent BBQ can be used to find out the exact location of the currently empty house.
That example happened to my former neighbour and all they did was to say that they were looking forward to a cruise. Their house was burgled and trashed. It caused them so much distress that they moved."
That part I understand. That has nothing to do with marketing. Thanks for responding.
That example happened to my former neighbour and all they did was to say that they were looking forward to a cruise. Their house was burgled and trashed. It caused them so much distress that they moved."
That part I understand. That has nothing to do with marketing. Thanks for responding.
hollydolly
SF VIP
- Location
- London England
you wanna get yourself a better ad-blocker
I'm of the same club.
Packerjohn
Packerjohn
- Location
- Canada
Anyone who really wants to know about Big Brother (your "democratic" government) should read the book by Edward Snowden, called "Permanent Record." I read it about 2 weeks & have made some positive changes in my life.
hollydolly
SF VIP
- Location
- London England
I've just been a n
I've just read the synopsis and the reviews, and have now downloaded it to my kindle....
I don't mind getting targeted content usually, it's nice to get coupons for items I actually buy. YouTube takes it too far though, I wish they would offer me a little variety instead of just the same types of videos.
It can be convenient when big brother is watching. Once I was at a store with an inexperienced check out person who couldn't get my credit card to work and the CC company called me right then about 'suspicious' activity and I explained and they helped the clerk know the correct buttons to press.
When instant messaging was still pretty new, we were sure our employers were reading our chats, so one coworker (Julie) and I would always include in our chats "Julie deserves a big raise". By golly she got a super big raise -- scary but nice!
It can be convenient when big brother is watching. Once I was at a store with an inexperienced check out person who couldn't get my credit card to work and the CC company called me right then about 'suspicious' activity and I explained and they helped the clerk know the correct buttons to press.
When instant messaging was still pretty new, we were sure our employers were reading our chats, so one coworker (Julie) and I would always include in our chats "Julie deserves a big raise". By golly she got a super big raise -- scary but nice!