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That truck was towing a trailer which contained a coffee bar. Gevalia also had smaller vehicles in similar fashion - like this VW van.

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Starbucks..."Made In China"!

"Currently, China sits second, behind only the U.S., as Starbucks’ second largest market, with the coffee giant expecting the Asian nation to one day overtake the Western powerhouse, eventually securing sole possession of first place. In a recent report filed by Bloomberg, the American chain has set a plan in motion to help fast track this prediction by opening a new store every 15 hours through the year 2022, resulting in 6,000 stores when all is said and done."
 

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