The cable channel HGTV or the home and garden channel beat CNN in the tv rating during this election year. Many feel the non political content was the attraction. Saturation coverage of one thing might keep some viewers but I don't see it attracting new ones.
http://www.detroitnews.com/story/business/2016/12/28/hgtv-cnn/95925180/
Can't resist-LOL
http://www.detroitnews.com/story/business/2016/12/28/hgtv-cnn/95925180/
Can't resist-LOL