I agree about the luxury of Kleenex--I also buy them over the generic for the same reasons--softness and they don't tear so easily either.When it comes to TP, I use Costco's Kirkland brand - not the cheapest, not the most expensive. It's kind to my body and kind to my bathroom pipes. When it comes to facial tissues, I've tried cheap brands and returned to Kleenex. It's bad enough to have a head cold - using cheap, scratchy tissues adds insult to injury and inflames the tender skin on and around my nose.
I've learned that price doesn't matter for some things, but others are worth plunking down an extra couple of dollars.