Frankly, I don't care for it in everyday usage, when I do use it, like on message boards it more so like pushing the envelope, it had never been much a part of my life or many of my close circle of friends and family, yes some in my circle do use it, but, if any use it as their every other or even 10th word, I cringe, I'm not a fan, I'm not a fan of it's wide usage in movies. I am a big a fan of using it myself in optune moments I won't mention or I might get spanked.

But, I've learned not to be judgy about those who use it more frequently and for whatever purpose in their everyday life.
As I've said, I make no pretense that that the use of such language and behaviors are some new phenomenon, many people used profanity then or now, just because we didn't hear it in movies on tv, see certain acts in film, on tv, around us, doesn't mean it wasn't going on. The world wide web has brought things closer to home for one thing as with many other forms of communication. Is all of it good, not really. We sure as heck weren't seeing all the priest doing their little side jobs and thinking you know everything your friends and neighbors do when you are watching is ridiculous. Only person you can truly vouch for is yourself. And from what I observe, I'll keep my eyes wide open and ears to the pavement. Too many people preach how very perfectly honorable they live their lives and we know how that turns out many times. Think Gingrich, Oh ever hear of C-Street House? And yes, I know the Dems aren't any better or worse this isn't about a party, just showing how pervasive it is and purporting to be of faith or anything else means little really, just spoken words, actions speak so much louder and I'm sure we've all seen lots of action from people that tell us much more as to who they are, especially how they treat others, judge others and prop themselves to be more pure than others in some way. We all have our faults, some more vile than others, depending upon how and who is viewing them. None of us are a perfect people.
Some people need to choose their entertainment sources a little better if you are so bothered, little of what I watch has so much profanity in it that it makes my eyes ears hurt, what the devil are you all tuning into. Maybe try not keeping up with watching what the youngins are watching or stop watching so much soft corer porn would do you good, I don't know. Just kidding, there is a bit unnecessary usage to a degree in film and tv at times, just get off your demographic related kicks will ya unless you have some stats to back these things up. I realize it's not easy to take the time to seek real info outside ones little circle of life sometimes, but, it can be so freeing sometimes.